CSUN is the world’s largest assistive technology conference, and in 2026, AudioEye came in as a platinum sponsor with a clear goal: stand out and reframe how the industry understood its product.

Our challenge was to correct a negative brand perception: AudioEye is often mistakenly grouped with overlay tools and criticized for surface-level fixes, a misconception that undermines its position as a category leader.

As the Design Lead on the project, I was responsible for owning the strategy and creative direction of our event theme and materials. We landed on Tend to Thrive. Like a garden, digital accessibility doesn’t grow on its own. It needs the right tools and skilled, consistent tending, similar to AudioEye’s approach to both automated tools and expert reviews.

The design system was anchored by the typeface Turnip. Its organic imperfections and sharp letterforms made a linocut illustration style the natural choice. We developed an original library of vegetable illustrations designed to be modular and interchangeable across the system, extending across conference banners, presentation decks, print collateral, stickers, landing pages, and motion assets.

Brand Director: Sojin Rank
Design Lead: Allyson Konz
UI / UX: Sarah Ippen
Video / Motion: Alex Dorrier